Selling a home is easier said than done—even when we find ourselves in a seller’s market like we are in the spring of 2022. There’s a lot to keep track of: What kinds of repairs are necessary? When should you start marketing? Do you really need to hire a real estate agent?
Follow these 8 steps to secure the very best price from your Wilmington area home:
Find a good local real estate agent.
More often than not, trying to manage a home sale without the expertise of a licensed REALTOR will end in disaster…or at the very least, a significantly lower price than your home is actually worth. But you should NOT settle for just any real estate agent. Take the time to do thorough research and even interview until you’ve found a good fit.
Build a marketing strategy.
How quickly do you need to sell? How much money do you hope to make from the sale? Will you sell during the peak spring or peak fall home-buying season? Think about your home’s particular benefits and features, and devise a marketing plan using those as your unique selling points.
Decide on a price.
Work with your real estate agent to conduct a Comparative Market Analysis (CMA) and determine your home’s Fair Market Value (FMV). Use that information to decide on an asking price. Then, your REALTOR can offer you some techniques to get the best deal.
Think about curb appeal.
Let’s be honest. In the home search, potential buyers ARE judging each book by its cover. To make a positive first impression, you’ve got to spend a little money on those relatively easy fixes—like repairing the siding, repainting the front door and window frames, and investing in a bit of landscaping.
Time to declutter!
This is ESSENTIAL—for the sake of your online photos AND walk-through tours. If a potential homebuyer perceives your home as cramped and cluttered, they’ll worry whether your home offers enough space for their needs. Think of it like the first round of your move-out process. Sort through your things and decide what to pack, trash, and donate.
Prepare your home for staging.
Before you take photos for advertisements, spend some time sprucing up your home’s interior. The goal is to get the homebuyer to envision themselves and their families settling into the space. From depersonalizing your space to repainting walls to neutral colors to touching up scuff marks, you can do small things to present your home as a blank canvas for the viewer’s imagination.
Not only will a deep clean help make your home more visually appealing to viewers, but it will also get rid of any lingering odors. And once you’ve officially put your house on the market, it’s a good idea to keep to a regular cleaning routine. You never know when you’ll get a call to schedule a tour.
Advertise far and wide.
Don’t limit yourself to one marketing platform. From physical “For Sale” signs to online listings to the classified section of your local newspaper, your local real estate agent will point you toward the most effective advertising methods in the area. Keep in mind: it is always a good idea to use professionally taken photos and videos of your home for online listings.
Need a real estate agent in Wilmington, Carolina Beach, or Wrightsville Beach? Our agents are just a phone call away. Reach us at 910-395-4100.